All you need and more from this product description by Taylor Stitch. It gives you a great sense of the uniqueness of the product — and the company that made these. What’s more, they found a very telling way to describe the heaviness yet tenderness of this particular product. That’s hard to pull off well!
Example 2: Colourpop
Colourpop is a trendy Shopify store selling makeup and skincare products. The people running the store are very good at giving its products a certain charm. Not only do they adequately describe their products and their advantages, but they also use a great structure to make it easy to scan and read. They don’t even have to use too much hyperbole to get their message across.
Example 3: Holstee
For some products, it makes sense to break up the product descriptions into a short introductory one and a longer one further down the page. This is what Holstee does on its Shopify store. The paragraph above gives you a good sense of what this product is about, what it does, and how you can use it. Please scroll down on the page to see a lot more background about how the product came to be, how to best use it, and a lot more. If you add more relevant content to your product descriptions, you might have a bigger chance of ranking for those.
While not the most extended text in the history of product descriptions, Decathlon makes excellent use of supporting icons and text to make descriptions scannable and insightful. It gives a good idea of who made this product, for which audience to use under which circumstances. Hong Kong Phone Number Customers can decide instantly if this is the product that warrants further investigation or if they should move on to the next one.
Example 5: Caseology
One of the most powerful tools in your writing kit is the Hong Kong Phone Number bulleted list. Especially for product pages, adding a good list makes it much easier for the customer to scan its most essential features. In this example, Caseology provides consumers with a good feel for the product. The list answers most questions, while the paragraph below describes why this product stands out from all the others. SEO for Shopify reminds you to add lists.