Google’s Virtual Game Changer Optimizing

With little fanfare earlier this year google rolled out a way. To embed 360-degree vr media for headsets into search engine-optimizable web pages accessible via desktop and mobile. That’s right immersive vr videos and images for vr headsets can now be optimized for search. Accessed directly from google. And experienced on desktop and mobile devices. With or without the need for a native mobile app. Or a vr headset. Full disclosure own stock on google.

Given that Google has shipped over five million cardboard

Given that google has shipped over five million cardboard. Vr headsets and more than 12 million vr headsets are expected to sell this year. This innovation represents a major opportunity for search marketers in travel. Real estate, design education and other sectors.

While it has always been possible to embed 360 vr media into pages. For desktop and mobile consumption India WhatsApp Number List compatibility issues have made it nearly impossible to embed content for vr headsets into pages. Website. Google’s “Vr view” changes that by making immersive 360-degree vr media interoperable and addressing. Concerns about the “Limited availability of vr hardware among the general public.

Google VR View for the web supports 360 virtual

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Google VR View for the web supports 360 virtual reality through Google Cardboard devices. For mobile and desktop users without a VR headset, VR View pages by default use a “magic window” accessible through mobile browsers and apps and through search engines.

This release comes amid a dramatic increase in public fascination with VR technology. Global search interest in “VR” has increased by 300% in the past year and reached a new high in June 2016. Additionally, more and more searches indicate that 360 VR content is increasing engagement, interactions, views, shares, subscriptions, time on page and empathy. Search engines can interpret these as signals of quality content, which, as you may already know, can be critical for rankings.

 

 

 

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